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Winter is coming, and with it a whole host of seasonal TV sponsorship opportunities!
TV sponsorship allows brands to associate themselves with a viewer’s favourite programming, channel or genre. It provides a chance to raise awareness with contextually-relevant messaging that is fully accepted as part of the viewing experience; in fact, research shows that a TV sponsorship campaign sparks positive emotional connections between advertiser and audience.
Explore the opportunities below to discover whether there’s one that’s perfect for your business.
Sky Media, NBC Universal & Sony Pictures Television are offering a cross-platform Christmas Movies sponsorship package, including content on Christmas 24 and Sony Movies Christmas. 11 million individuals were reached last Christmas over these channels, so this is an excellent opportunity to target the much sought-after Christmas shopper!
The Delicious Christmas on Food Network sponsorship in November and December 2019 will have both daytime and late peak strands, providing brands with an opportunity for on-air and digital exposure including a bespoke digital package.
ITV have an abundance of great sponsorship opportunities still on offer for the remainder of 2019, including: Movies on ITV2, ITV3 and ITV4 (before 9pm), Royal Documentaries, Gino’s Italian Express, Everyday favourites package (including Dickinson’s Real Deal and Tenable). This is a great opportunity to feature on a credible national platform with a huge reach on some of the nation’s favourite shows.
STV have a new and exclusive sponsorship for What’s On Scotland. The showbiz and entertainment show airs on the very desirable Friday night peak time at 8pm, and focuses on the cultural music, film and events scene as well as the weekly TV highlights. This is an exceptional opportunity to increase brand awareness on Scotland’s most trusted channel, reaching 76% of Adults. STV are also offering seasonal channel sponsorships, including the opportunity to sponsor Hogmanay (New Year). Hurry, though – the huge celebration in Scotland tends to sell quickly!
CH4 are offering a range of sponsorships with the ability to reach variety of audiences, from family favourites to exclusive BT Sport packages. The Life In The Sun sponsorship is great for travel brands looking to reach ABC1 Females across the high-profiling Channel 4 and More 4. Sports Sponsorships such as The European Champions Rugby Cup on CH4 and Premiership Rugby on BT Sports are also widely available.
All prices are available upon request